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Technology: Embrace the age of robo-advice

    CPD
    Approx.50min
    Technology: Embrace the age of robo-advice

    Introduction

    There has been much talk about the use of algorithms and automated simple advice procedures for financial advisers who are trying to find an intelligent and useful way to cater for less affluent clients.

    Robo-advice is not a term that is welcomed by everyone, but the concept is becoming interesting to many people.

    The idea is that part of the advice process can be automated, whether that be simply submitting one’s details and circumstances online, and for subsequent advice to be done through an actual adviser, or for something more complex, such as LV’s Retirement Wizard.

    Advisers have not always been the quickest in adapting to new technology, with many taking their time before having to adopt platforms. But evidence suggests that some, at least, are responding to the advent of robo-advice.

    The big initial question was whether robo-advice was likely to put financial advisers out of business, but its proponents say not at all.

    They want automated advice to complement face-to-face advice. There are many mundane aspects of financial advice that do not need a financial adviser in the room to guide a client through the various details.

    The question is at what point does a client need an actual adviser, and that will be different for many.

    However, technology is not just about automated advice. It is also about the managing one’s clients’ affairs, at the front end and behind the scenes. Making sure one has an efficient back office system is a key part of appearing competent to one’s clients.

    Technology is an inevitable part of an adviser’s business. Working out how to adapt it to one’s everyday activities and business model is the best best way of making it a success.

    Melanie Tringham is features editor of Financial Adviser

    In this special report

    CPD
    Approx.50min

    Please answer the six multiple choice questions below in order to bank your CPD. Multiple attempts are available until all questions are correctly answered.

    1. According to Myron Jobson, many see the advent of ‘robo-advisers’ as a means for servicing less affluent clients; true or false?

    2. Which of the following will Simply EQ NOT allow clients to do, according to Myron Jobson?

    3. According to Phillip Bray, cashflow modelling can be done by back office software; true or false?

    4. According to Phillip Bray, which of the following is NOT a golden rule for using a back office system?

    5. According to Bruce Moss, what has the financial services industry used as a measure for risk?

    6. According to Bruce Moss, the score from a pyschometic test says nothing about risks; true or false?

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